Clickworthiness of quotes in headlines. Effects in national and regional websites

  • Youri Coudron (Speaker)
  • Fiore Houwing (Speaker)
  • Gerbert van Loenen (Speaker)
  • Lagerwerf, L. (Speaker)

Activity: Lecture / PresentationAcademic

Description

Content analysis of headline characteristics in four Dutch news websites and their effects on click through rates from A/B tests
Period13 Dec 2024
Event titleLook who's talking: Voices and Sources in the News
Event typeConference
LocationBrussel, BelgiumShow on map