How humor affects copycat preference: The role of acknowledging imitation

Activity: Lecture / Presentation › Academic

Description

Paper presented at the 2023 Association for Consumer Research (ACR) Conference, Seattle (USA).
Period26 Oct 2023 → 28 Oct 2023
Event titleACR 2023, October 26-28, 2023, Seattle USA
Event typeConference
LocationSeattle, United StatesShow on map
Degree of RecognitionInternational