URL study guide
https://studiegids.vu.nl/en/courses/2025-2026/X_420603Course Objective
1. Content and purpose The purpose of this bachelor level course is to enable students to conduct solid and reliable scientific research as one of the basic tools of the academically trained professional. In Research, Design and Method (OOM) for 2 SBI you learn to conduct scientifically sound research, based on one or more case studies. This course also offers you the basic knowledge for carrying out the research assignment during your company internship, at the end of the Bachelor SBI. 2. Course goals After participating in OOM you will be able to:• Identify the most important steps in research design.
• Explain the usefulness of going through these steps in research design.
• Conceptual design: objective, research question, creating a conceptual model and defining concepts.
• Technical design: research strategy, collecting research material, research planning.
• Make a research design based on a case study research design: qualitative and quantitative
• Carry out independent research into the case (1 or more) based on your research design
• Present your research results.: qualitative and quantitative
Course Content
Part 1: Theoretical lecturesThe first part of the course focuses on the theory and the design of a theoretical and conceptual framework. This is tested by means of an (written) exam at the end of September. All theoretical lectures are to be held on campus if this is possible. They will also be recorded on zoom and shared on Canvas. Exam is to be held on campus. Prior to each theoretical lectures you will have to read and comment on reading materials as defined in Canvas. Active learning assignments as part of theoretical lectures Each week in September you will have to analyze an article designated by the lecturer and provide a concise overview of the: research question, methodology, the choice and selection for this methodology including rationale, how and why was the data collected in that specific way, how was the data analyzed and what the conclusions are (how the synthesis of data was presented). This will be done VIA FeedbackFruits application. Part 2: Practical lectures In the second part of the course you will become acquainted with the practice of designing and conducting research and reporting research results: quantitative and qualitative. This part will consist of :practical lectures on qualitative method with group analysis and presentation of the results (partial assignment 1)practical lectures on qualitative method with group analysis and presentation of the results (partial assignment 2)written homework assignment, your research design proposal using quantitative or qualitative way and substantiate your choicesTeaching Methods
Theoretical lectures, practical lectures with active learning and inquiry. Attendance is obligatory.Method of Assessment
An oral (partial) exam (30% of the final mark)Written assignment- your own research proposal (35% of the final mark)Group assignments including presentations (partial assignment 1 and partial assignment 2) (35% of the final mark)
Literature
• Verschuren, P. & Doorewaard, H. (2010). Designing a research project (second edition). Boom Lemma Publishers: The Hague. Chapters 1 to 8.
• Bhattacherjee, A. (2012). Social Science Research: Principles, methods, practices. University of South Florida: Tampa (Links to an external site.). Chapters 1 to 5 and Chapters 6, 9, 11 and 13.
• Hancock & Algozzine (2006). Case study research design. Part 2: Chapters 3 to 10.
• Tsang, R. (2014). Generalizing research findings: the merits of case studies. International Journal of Management Reviews, (16) p. 369-383.
Target Audience
2 SBIAdditional Information
Course in Statistics runs parallel to this course. In our course we focus on case study research as methodology with an implementation of qualitative and quantitative methods for data analysis.Entry Requirements
Essentials of SBI in year 1 SBI bachelor programme should be successfully passed.Language of Tuition
- Dutch
Study type
- Bachelor