https://studiegids.vu.nl/en/courses/2024-2025/E_PM_QUALRMTogether, we learn how to think in the paradigm of qualitative research, how to design a sound qualitative research, how to select a proper mixture of qualitative methods for data collection and data analysis, and of course, we practice related skills (e.g., performing interviews, thematic analysis, and theory development) with each other. These skills are helpful in academic projects (e.g., the academic papers), as well as in a wide range of professional practices (e.g., consultancy projects).If we want to choose our partner or significant other, we cannot rely on some general statistics. We need to get in-depth, detailed knowledge of him/her. This requires close interactions, rich communication, and historical information. This is the gist of qualitative research. Of course, in this course we do not really talk about couples and personal relationships. We focus instead on learning how and why qualitative research is useful for understanding organizations and management. The course introduces students to how mastering qualitative research skillscan assist in answering management-related questions and managing organizations more effectively. For example, we learn that qualitative research is especially suited to challenges that require us to deeply understand complex and processual challenges. In the course, students learn and practice how to think in the paradigm of qualitative research, how to design a rigorous and systematic qualitative study, how to select an appropriate set of qualitative methods for data collection and data analysis, and of course, practice the related methodological skills hands-on. These skills are essential for successfully conducting your academic projects (e.g., the academic papers), as well as for performing a wide range of professional practices (e.g., consultancy projects). This course includes 1) lectures, 2) a team-based research project for practicing skills throughout the course (additional guidance on which is offered via tutorial sessions), 3) a small selection of knowledge clips and 4) written exam. To benefit most from the course, you need to prepare to devote a significant number of hours reading the required reading materials before each lecture, actively take part in both the lectures and tutorial sessions, critically and creatively work with your teammates on your research project, and gain mastery of key concepts and their applications for the final exam. In the tutorial sessions, you practice the skills that are central to each week. You also apply the concepts and practice the skills in the team projects.Interactive lectures, tutorials and knowledge clips. The lectures provide an introduction to the use of qualitative methods in business research. Some tutorials offer in-class assignments to facilitate the understanding of theory. During the tutorials students will receive guidance and feedback on their assignments and practice relevant skills. The knowledge clips help the students to prepare for the tutorials and lectures.Group assignments, individual written exam.A collection of book chapters, articles and the materials provided on Canvas.The instructors track your learning path, throughout the course via in-class assignments and feedback in tutorials and on intermediate assignments. This data can be used anonymously for researching on how the students learned various subjects. Of course, no personal and confidential information about the students will be compromised. The content of the research projects might be used later on for further research analysis and be used as teaching cases in other courses.