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dr. Jolanda Veldhuis


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    Personal profile

    Personal information

    Jolanda Veldhuis is an Assistant Professor in the field of Health and Risk Communication as well as Media Psychology at the Department of Communication Science of the Faculty of Social Sciences (Vrije Universiteit Amsterdam). She graduated in Biomedical Sciences (Master of Science, with a specialization in Communication and Education) and obtained a master degree in Teaching Biology (Lerarenopleiding Biologie, also visiting scholar of the University of Namibia). In more recent years, she was a visiting scholar at the Ohio State University and the University of Cape Town. Her research interests include communication strategies to negotiate the effects of media exposure, individual processing of media, and health communication applications (using social media).


    • Negotiating media effects: The impact of contextualizing idealized media imagery on body perceptions of adolescents
    • Research-based body image interventions to restore adolescents’ perceptions of ideal and ‘normal’ bodies (based on serious gaming and tailoring health information)


    • Health Education (MA)
    • Individual Processing of Media (BA)
    • Communication Campaigns and Research (MA (Health Sciences))
    • Risk and Health Communication (BA)
    • Individual MA-theses (MA)

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