Personal profile

Personal information

Marcel Veenswijk is professor in Management of Cultural Change at VU University Amsterdam (part-time). He publishes on cultural change, intervention strategies and organizational innovation, especially in the context of public sector organizations. He has a wide experience as researcher, lecturer and scientific manager (head of department). Veenswijk recently published in journals such as Journal of Organizational Change Management, Building Research and information and International Journal of Project Management. He is also CEO of Bureau M/V, consultants in change.

profile dept. Organization Sciences:

- cultural intervention
- organizational change management
- narratives of change
- cross-cultural management
- storytelling in organizations

Ancillary activities

  • Bureau M/V | Oude Wetering | Directeur/eigenaar | 2013-12-02 - present

Ancillary activities are updated daily

Expertise related to UN Sustainable Development Goals

In 2015, UN member states agreed to 17 global Sustainable Development Goals (SDGs) to end poverty, protect the planet and ensure prosperity for all. This person’s work contributes towards the following SDG(s):

  • SDG 16 - Peace, Justice and Strong Institutions
  • SDG 17 - Partnerships for the Goals


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Collaborations and top research areas from the last five years

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