| Original language | Dutch |
|---|---|
| Pages (from-to) | 15-20 |
| Number of pages | 6 |
| Journal | Tijdschrift voor Marketing |
| Volume | 09 |
| Issue number | september |
| Publication status | Published - 2011 |
45 jaar marketing in Nederland. De canon van de marketing
W. Schreurs
Research output: Contribution to Journal › Article › Professional