A heuristic-inducing method for generating initial ideas for opportunities: An application to the Australasian dating market

Research output: Contribution to JournalArticleAcademicpeer-review

Original languageEnglish
Pages (from-to)139-166
Number of pages27
JournalJournal of Enterprising Culture
Volume18
Issue number2
DOIs
Publication statusPublished - 2010

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