A review and meta-analysis of country-of-origin research

PWJ Verlegh, JBEM Steenkamp

Research output: Contribution to JournalArticleAcademicpeer-review

Original languageEnglish
Pages (from-to)521-546
JournalJournal of Economic Psychology
Volume20
Issue number5
DOIs
Publication statusPublished - Oct 1999

Keywords

  • meta-analysis
  • consumer psychology

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