A Study into the Foundations of CRM Success

  • E. Peelen
  • , C.A.G.M. van Montfort

    Research output: Book / ReportReportProfessional

    Original languageEnglish
    Place of PublicationBreukelen
    PublisherNRG Nyenrode Business University
    Commissioning bodyUnknown commissioning body
    Publication statusPublished - 2006

    Publication series

    NameNRG working paper series
    No.06-09

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