Advertising for attention in a consumer search model

Research output: Contribution to JournalArticleAcademicpeer-review

Original languageEnglish
Pages (from-to)552-579
JournalEconomic Journal
Volume121
Issue number552
DOIs
Publication statusPublished - 2011

Cite this

@article{bf522c264a0d463c97ad4c21c5129001,
title = "Advertising for attention in a consumer search model",
author = "M.A. Haan and {Moraga Gonz{\'a}lez}, J.L.",
year = "2011",
doi = "10.1111/j.1468-0297.2011.02423.x",
language = "English",
volume = "121",
pages = "552--579",
journal = "Economic Journal",
issn = "0013-0133",
publisher = "Wiley-Blackwell",
number = "552",

}

Advertising for attention in a consumer search model. / Haan, M.A.; Moraga González, J.L.

In: Economic Journal, Vol. 121, No. 552, 2011, p. 552-579.

Research output: Contribution to JournalArticleAcademicpeer-review

TY - JOUR

T1 - Advertising for attention in a consumer search model

AU - Haan, M.A.

AU - Moraga González, J.L.

PY - 2011

Y1 - 2011

U2 - 10.1111/j.1468-0297.2011.02423.x

DO - 10.1111/j.1468-0297.2011.02423.x

M3 - Article

VL - 121

SP - 552

EP - 579

JO - Economic Journal

JF - Economic Journal

SN - 0013-0133

IS - 552

ER -