Aligning adverse activities? Corporate social responsibility and political activity

Research output: Contribution to JournalReview articleAcademicpeer-review

Abstract

Corporate social responsibility (CSR) and corporate political activity (CPA) are two important components of firms’ nonmarket strategies, oriented towards shaping the firm’s political and social conditions. Although this is acknowledged in the literature, there are contradictory arguments and evidence, concerning, first, whether and under which conditions firms align their CPA and CSR activities, and second, what the impacts might be if they do align these activities. In light of this, in this chapter we draw from earlier reviews of nonmarket strategy, to explore the factors at multiple levels, macro and micro, that may drive a firm’s alignment of CPA and CSR. In doing so, we draw from management research to identify the macro and micro level factors that shape CPA and CSR alignment as CSR and CPA alignment research mostly focuses on outcomes rather than identifying the drivers of alignment. We develop a general model that integrates the macro and micro level discussions to make suggestions about where future research needs to go to increase understanding of when corporations will combine their CPA and CSR efforts and the merits of these efforts.
LanguageEnglish
Pages295-324
JournalBusiness and Society 360
Volume2
StatePublished - 2018

Fingerprint

Corporate political activity
Corporate Social Responsibility
Political activity
Alignment
Non-market strategy
Factors
Management research

Cite this

@article{cf9f7dd18dd249b98fee9ea15a354f27,
title = "Aligning adverse activities? Corporate social responsibility and political activity",
abstract = "Corporate social responsibility (CSR) and corporate political activity (CPA) are two important components of firms’ nonmarket strategies, oriented towards shaping the firm’s political and social conditions. Although this is acknowledged in the literature, there are contradictory arguments and evidence, concerning, first, whether and under which conditions firms align their CPA and CSR activities, and second, what the impacts might be if they do align these activities. In light of this, in this chapter we draw from earlier reviews of nonmarket strategy, to explore the factors at multiple levels, macro and micro, that may drive a firm’s alignment of CPA and CSR. In doing so, we draw from management research to identify the macro and micro level factors that shape CPA and CSR alignment as CSR and CPA alignment research mostly focuses on outcomes rather than identifying the drivers of alignment. We develop a general model that integrates the macro and micro level discussions to make suggestions about where future research needs to go to increase understanding of when corporations will combine their CPA and CSR efforts and the merits of these efforts.",
author = "K.A. Rehbein and {den Hond}, F. and {de Bakker}, F.G.A.",
year = "2018",
language = "English",
volume = "2",
pages = "295--324",
journal = "Business and Society 360",
issn = "2514-1759",
publisher = "Emerald",

}

Aligning adverse activities? Corporate social responsibility and political activity. / Rehbein, K.A.; den Hond, F.; de Bakker, F.G.A.

In: Business and Society 360, Vol. 2, 2018, p. 295-324.

Research output: Contribution to JournalReview articleAcademicpeer-review

TY - JOUR

T1 - Aligning adverse activities? Corporate social responsibility and political activity

AU - Rehbein,K.A.

AU - den Hond,F.

AU - de Bakker,F.G.A.

PY - 2018

Y1 - 2018

N2 - Corporate social responsibility (CSR) and corporate political activity (CPA) are two important components of firms’ nonmarket strategies, oriented towards shaping the firm’s political and social conditions. Although this is acknowledged in the literature, there are contradictory arguments and evidence, concerning, first, whether and under which conditions firms align their CPA and CSR activities, and second, what the impacts might be if they do align these activities. In light of this, in this chapter we draw from earlier reviews of nonmarket strategy, to explore the factors at multiple levels, macro and micro, that may drive a firm’s alignment of CPA and CSR. In doing so, we draw from management research to identify the macro and micro level factors that shape CPA and CSR alignment as CSR and CPA alignment research mostly focuses on outcomes rather than identifying the drivers of alignment. We develop a general model that integrates the macro and micro level discussions to make suggestions about where future research needs to go to increase understanding of when corporations will combine their CPA and CSR efforts and the merits of these efforts.

AB - Corporate social responsibility (CSR) and corporate political activity (CPA) are two important components of firms’ nonmarket strategies, oriented towards shaping the firm’s political and social conditions. Although this is acknowledged in the literature, there are contradictory arguments and evidence, concerning, first, whether and under which conditions firms align their CPA and CSR activities, and second, what the impacts might be if they do align these activities. In light of this, in this chapter we draw from earlier reviews of nonmarket strategy, to explore the factors at multiple levels, macro and micro, that may drive a firm’s alignment of CPA and CSR. In doing so, we draw from management research to identify the macro and micro level factors that shape CPA and CSR alignment as CSR and CPA alignment research mostly focuses on outcomes rather than identifying the drivers of alignment. We develop a general model that integrates the macro and micro level discussions to make suggestions about where future research needs to go to increase understanding of when corporations will combine their CPA and CSR efforts and the merits of these efforts.

M3 - Review article

VL - 2

SP - 295

EP - 324

JO - Business and Society 360

T2 - Business and Society 360

JF - Business and Society 360

SN - 2514-1759

ER -