Appels en Peren: Ondernemingsrecht en Marketing

Translated title of the contribution: Apples and Pears: Corporate Law and Marketing

Research output: Chapter in Book / Report / Conference proceedingChapterProfessional

Abstract

Comparing Legal and Marketing by looking into legal definitions of marketing concepts.
Translated title of the contributionApples and Pears: Corporate Law and Marketing
Original languageDutch
Title of host publicationJB
Subtitle of host publicationOpstellen aangeboden aan prof. mr. J.B. Huizink
EditorsWino van Veen, Albert Verdam
Place of PublicationDeventer
PublisherWolters Kluwer
Pages221-228
Number of pages8
ISBN (Electronic)978901315597
ISBN (Print)9789013155969
Publication statusPublished - Dec 2019

Publication series

NameZIFO reeks
PublisherWolter Kluwer
Volume29

Keywords

  • Law and Marketing

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