Breaking the mould on copycats: What makes product imitation strategies successful?

Research output: PhD ThesisPhD-Thesis – Research and graduation external

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Original languageEnglish
QualificationPhD
Awarding Institution
  • Tilburg University
Supervisors/Advisors
  • Pieters, R., Supervisor, External person
Publication statusPublished - 2010

Bibliographical note

Naam instelling promotie: Tilburg University

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