TY - BOOK
T1 - Broadcasting Birth Control: mass media and family planning
T2 - Broadcasting Birth Control: mass media and family planning
AU - Parry, M.
N1 - Available in university library UvA
PY - 2013
Y1 - 2013
N2 - This book explores the use of media by American birth control movement since the early twentieth century, as they built support for fertility control and the availability of contraception. Though these public efforts in advertising and education were undertaken initially by leading advocates, including Margaret Sanger, increasingly a growing class of public communications experts took on the role, mimicking the efforts of commercial advertisers to promote health and contraception in short plays, cartoons, films, and soap operas in the United States and around the world. In this way, they made a private subject—fertility control—appropriate for public discussion.
AB - This book explores the use of media by American birth control movement since the early twentieth century, as they built support for fertility control and the availability of contraception. Though these public efforts in advertising and education were undertaken initially by leading advocates, including Margaret Sanger, increasingly a growing class of public communications experts took on the role, mimicking the efforts of commercial advertisers to promote health and contraception in short plays, cartoons, films, and soap operas in the United States and around the world. In this way, they made a private subject—fertility control—appropriate for public discussion.
M3 - Book
SN - 9780813561523
T3 - Critical issues in health and medicine
BT - Broadcasting Birth Control: mass media and family planning
PB - Rutgers University Press
CY - New Brunswick, New Jersey
ER -