Compete or cooperate in the creative industries? A quasi-experimental study with Dutch cultural and creative entrepreneurs

Ellen Loots, Boukje Cnossen, Arjen van Witteloostuijn

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Abstract

This exploratory study examines the relationship between cultural and creative entrepreneurs’ self-perceived creative and entrepreneurial competencies and their competitive and cooperative behaviour. The authors developed tailor-made survey scales and conducted a Prisoner’s Dilemma experiment with 45 cultural and creative entrepreneurs in the Netherlands. They found that both self-perceived absolute and relative creativity were associated with cooperation, yet in the reverse directions - that is, one’s self-perceived creative competencies positively related to cooperation, while self-perceived creative skills relative to other people’s creativity negatively affected cooperative behaviour. The former may suggest a sense of self-confidence that leads to a propensity to seek collaboration, while the latter may indicate a sense of superiority that eradicates any need or inclination to cooperate; self-perceived entrepreneurial competencies do not matter.

Original languageEnglish
Pages (from-to)20-31
Number of pages12
JournalInternational Journal of Arts Management
Volume20
Issue number2
Publication statusPublished - 1 Jan 2018
Externally publishedYes

Keywords

  • Competition
  • Cooperation
  • Creativity
  • Entrepreneurship
  • PD game

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