Consumer trust in electronic channels: The impact of electronic commerce assurance on consumers' purchasing likelihood and risk perceptions

A.H. Gold, P. Wallage, E. Christiaanse

Research output: Contribution to JournalArticleAcademicpeer-review

Original languageEnglish
Pages (from-to)46-67
JournalE-Service Journal
Volume2
Issue number2
DOIs
Publication statusPublished - 2003

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