E-Communications in Political Campaigns: Implications for Public Policy

J. Drenten, G.M. Zinkhan

Research output: Chapter in Book / Report / Conference proceeding › Conference contribution › Academic › peer-review

Original language	English
Title of host publication	Marketing and Public Policy: Life Liberty & the Pursuit of Sound Policy
Editors	R. Hill, J. Kozup, C. Taylor
Place of Publication	Philadelphia
Publisher	AMA
Publication status	Published - 2008
Event	American Marketing Association - Philadelphia Duration: 29 May 2008 → 31 May 2008

Conference	American Marketing Association
Period	29/05/08 → 31/05/08

Persistent URL (handle)

@inproceedings{d1c620c84a3d4af58e78828f813dd811,

title = "E-Communications in Political Campaigns: Implications for Public Policy",

author = "J. Drenten and G.M. Zinkhan",

year = "2008",

language = "English",

editor = "R. Hill and J. Kozup and C. Taylor",

booktitle = "Marketing and Public Policy: Life Liberty & the Pursuit of Sound Policy",

publisher = "AMA",

note = "American Marketing Association ; Conference date: 29-05-2008 Through 31-05-2008",

}

TY - GEN

T1 - E-Communications in Political Campaigns: Implications for Public Policy

AU - Drenten, J.

AU - Zinkhan, G.M.

PY - 2008

Y1 - 2008

M3 - Conference contribution

BT - Marketing and Public Policy: Life Liberty & the Pursuit of Sound Policy

A2 - Hill, R.

A2 - Kozup, J.

A2 - Taylor, C.

PB - AMA

CY - Philadelphia

T2 - American Marketing Association

Y2 - 29 May 2008 through 31 May 2008

ER -