Entrepreneurs’ personal values and CSR orientations: Evidence from SMEs in Zambia

P. Choongo, L.J. Paas, J.C. van Burg, Enno Masurel, John Lungu

Research output: Contribution to JournalArticleAcademicpeer-review

Abstract

Purpose – The purpose of this paper is to examine the relationship between entrepreneurs’ personal values and corporate social responsibility (CSR) orientations among small- and medium-sized enterprises in a developing country, Zambia.
Design/methodology/approach – Data were collected through questionnaires. Two linear regression models were used to test the hypotheses.
Findings – Self-transcendence values have a significant positive influence on socially oriented CSR but do not influence environmentally oriented CSR. Self-enhancement values do not affect social and environmental CSR orientations. Conservation values have a marginally positive influence on environmentally oriented CSR but no influence on socially oriented CSR. Finally, openness to change has a significant positive influence on environmentally orientated CSR but no influence on socially oriented CSR.
Research limitations/implications – The limitations of this study relates to the sector from which the sample was drawn, other predictors of CSR orientations, use of cross-sectional data, and the replication of this study to validate its findings.
Practical implications – The findings inform policy-makers, scholars, educators, and regulators on the importance of aligning personal values with environmental and social concerns, thereby influencing entrepreneurs’ CSR orientations for the well-being of society and the natural environment.
Originality/value – This paper shows the influence of personal values on CSR orientations among entrepreneurs in a hardly researched Sub-Saharan Africa country.
Keywords Africa, Corporate social responsibility, SMEs, Zambia, Developing country, Personal values
Paper type Research paper
LanguageEnglish
JournalJournal of Small Business and Enterprise Development
StateAccepted/In press - 2018

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Personal values
Zambia
Small and medium-sized enterprises
Entrepreneurs
Corporate Social Responsibility
Developing countries
Design methodology
Linear regression model
Predictors
Questionnaire
Sub-Saharan Africa
Enhancement
Conservation
Natural environment
Key words
Cross-sectional data
Well-being
Politicians
Replication
Openness

Cite this

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title = "Entrepreneurs’ personal values and CSR orientations: Evidence from SMEs in Zambia",
abstract = "Purpose – The purpose of this paper is to examine the relationship between entrepreneurs’ personal values and corporate social responsibility (CSR) orientations among small- and medium-sized enterprises in a developing country, Zambia.Design/methodology/approach – Data were collected through questionnaires. Two linear regression models were used to test the hypotheses.Findings – Self-transcendence values have a significant positive influence on socially oriented CSR but do not influence environmentally oriented CSR. Self-enhancement values do not affect social and environmental CSR orientations. Conservation values have a marginally positive influence on environmentally oriented CSR but no influence on socially oriented CSR. Finally, openness to change has a significant positive influence on environmentally orientated CSR but no influence on socially oriented CSR.Research limitations/implications – The limitations of this study relates to the sector from which the sample was drawn, other predictors of CSR orientations, use of cross-sectional data, and the replication of this study to validate its findings.Practical implications – The findings inform policy-makers, scholars, educators, and regulators on the importance of aligning personal values with environmental and social concerns, thereby influencing entrepreneurs’ CSR orientations for the well-being of society and the natural environment.Originality/value – This paper shows the influence of personal values on CSR orientations among entrepreneurs in a hardly researched Sub-Saharan Africa country.Keywords Africa, Corporate social responsibility, SMEs, Zambia, Developing country, Personal values Paper type Research paper",
author = "P. Choongo and L.J. Paas and {van Burg}, J.C. and Enno Masurel and John Lungu",
year = "2018",
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journal = "Journal of Small Business and Enterprise Development",
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Entrepreneurs’ personal values and CSR orientations: Evidence from SMEs in Zambia. / Choongo, P.; Paas, L.J.; van Burg, J.C.; Masurel, Enno; Lungu, John.

In: Journal of Small Business and Enterprise Development, 2018.

Research output: Contribution to JournalArticleAcademicpeer-review

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AU - Lungu,John

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AB - Purpose – The purpose of this paper is to examine the relationship between entrepreneurs’ personal values and corporate social responsibility (CSR) orientations among small- and medium-sized enterprises in a developing country, Zambia.Design/methodology/approach – Data were collected through questionnaires. Two linear regression models were used to test the hypotheses.Findings – Self-transcendence values have a significant positive influence on socially oriented CSR but do not influence environmentally oriented CSR. Self-enhancement values do not affect social and environmental CSR orientations. Conservation values have a marginally positive influence on environmentally oriented CSR but no influence on socially oriented CSR. Finally, openness to change has a significant positive influence on environmentally orientated CSR but no influence on socially oriented CSR.Research limitations/implications – The limitations of this study relates to the sector from which the sample was drawn, other predictors of CSR orientations, use of cross-sectional data, and the replication of this study to validate its findings.Practical implications – The findings inform policy-makers, scholars, educators, and regulators on the importance of aligning personal values with environmental and social concerns, thereby influencing entrepreneurs’ CSR orientations for the well-being of society and the natural environment.Originality/value – This paper shows the influence of personal values on CSR orientations among entrepreneurs in a hardly researched Sub-Saharan Africa country.Keywords Africa, Corporate social responsibility, SMEs, Zambia, Developing country, Personal values Paper type Research paper

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