Generating anti-smoking news: Correspondences between a health organisation's press releases and free publicity

L. Lagerwerf, E Taal, P. Brouwer

Research output: Chapter in Book / Report / Conference proceedingChapterAcademicpeer-review

Original languageEnglish
Title of host publicationCampaigning for health. Case studies in health communication & health promotion
EditorsA. Schorr
Place of PublicationLengerich
PublisherPabst Science Publishers
Number of pages28
ISBN (Print)9783899678680
Publication statusPublished - 2013

Publication series

NameSeries on international media research

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