| Original language | Dutch |
|---|---|
| Title of host publication | Marketing Management Modellen, editie [1.1.5] |
| Place of Publication | Deventer |
| Publisher | Kluwer |
| Pages | 1-64 |
| Publication status | Published - 1999 |
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Het wiel van interne marketing
- W. de Vries
- , M. Limburg
- , S. Wierstra
Research output: Chapter in Book / Report / Conference proceeding › Chapter › Academic