@article{95c3c918dcea4dfd9f9f77a84e72feef,
title = "Home country bias in product evaluation: the complementary roles of economic and socio-psychological motives",
keywords = "consumer ethnocentrism, international marketing, ingroup bias, social identity theory",
author = "Verlegh, {Peeter W. J.}",
year = "2007",
month = may,
doi = "10.1057/palgrave.jibs.8400269",
language = "English",
volume = "38",
pages = "361--373",
journal = "Journal of International Business Studies",
issn = "0047-2506",
publisher = "Palgrave Macmillan Ltd.",
number = "3",
}