How Idea Sellers Facilitate Buying Dynamics to Build Collective Commitment to New Ideas

R.A. Ruotsalainen

Research output: Contribution to Conference › Paper › Academic

Original language	English
Publication status	Published - 2019
Event	Academy of Management Conference - Boston, United States Duration: 8 Aug 2019 → 13 Aug 2019

Conference	Academy of Management Conference
Country/Territory	United States
City	Boston
Period	8/08/19 → 13/08/19

Persistent URL (handle)