How Idea Sellers Facilitate Buying Dynamics to Build Collective Commitment to New Ideas

Research output: Contribution to ConferencePaperAcademic

Original languageEnglish
Publication statusPublished - 2019
EventAcademy of Management Conference - Boston, United States
Duration: 8 Aug 201913 Aug 2019

Conference

ConferenceAcademy of Management Conference
CountryUnited States
CityBoston
Period8/08/1913/08/19

Cite this

Ruotsalainen, R. A. (2019). How Idea Sellers Facilitate Buying Dynamics to Build Collective Commitment to New Ideas. Paper presented at Academy of Management Conference, Boston, United States.
Ruotsalainen, R.A. / How Idea Sellers Facilitate Buying Dynamics to Build Collective Commitment to New Ideas. Paper presented at Academy of Management Conference, Boston, United States.
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title = "How Idea Sellers Facilitate Buying Dynamics to Build Collective Commitment to New Ideas",
author = "R.A. Ruotsalainen",
year = "2019",
language = "English",
note = "Academy of Management Conference ; Conference date: 08-08-2019 Through 13-08-2019",

}

Ruotsalainen, RA 2019, 'How Idea Sellers Facilitate Buying Dynamics to Build Collective Commitment to New Ideas' Paper presented at Academy of Management Conference, Boston, United States, 8/08/19 - 13/08/19, .

How Idea Sellers Facilitate Buying Dynamics to Build Collective Commitment to New Ideas. / Ruotsalainen, R.A.

2019. Paper presented at Academy of Management Conference, Boston, United States.

Research output: Contribution to ConferencePaperAcademic

TY - CONF

T1 - How Idea Sellers Facilitate Buying Dynamics to Build Collective Commitment to New Ideas

AU - Ruotsalainen, R.A.

PY - 2019

Y1 - 2019

M3 - Paper

ER -

Ruotsalainen RA. How Idea Sellers Facilitate Buying Dynamics to Build Collective Commitment to New Ideas. 2019. Paper presented at Academy of Management Conference, Boston, United States.