How Idea Sellers Facilitate Buying Dynamics to Build Collective Commitment to New Ideas

Research output: Contribution to ConferencePaperAcademic

Original languageEnglish
Publication statusPublished - 2019
EventAcademy of Management Conference - Boston, United States
Duration: 8 Aug 201913 Aug 2019

Conference

ConferenceAcademy of Management Conference
CountryUnited States
CityBoston
Period8/08/1913/08/19

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