How Idea Sellers Facilitate Buying Dynamics to Build Collective Commitment to New Ideas

R.A. Ruotsalainen

Research output: Contribution to Conference › Paper › Academic

Original languageEnglish
Publication statusPublished - 2019
EventAcademy of Management Conference - Boston, United States
Duration: 8 Aug 2019 → 13 Aug 2019

Conference

ConferenceAcademy of Management Conference
CountryUnited States
CityBoston
Period8/08/19 → 13/08/19

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