How sellers can stimulate purchasing in electronic marketplaces: Using information as a risk reduction signal

S. Meents, T. Verhagen, P.W.L. Vlaar

Research output: Working paper / Preprint › Working paper › Professional

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Name	Research Memorandum
No.	2011-14

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BT - How sellers can stimulate purchasing in electronic marketplaces: Using information as a risk reduction signal

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