Language Abstraction in Word of Mouth

Gaby A. C. Schellekens, Peeter W. J. Verlegh, Ale Smidts

Research output: Contribution to JournalArticleAcademicpeer-review

Original languageEnglish
Pages (from-to)207-223
JournalJournal of Consumer Research
Volume37
Issue number2
DOIs
Publication statusPublished - Aug 2010

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