My home on the platform: Exploring the physical privacy concerns of home-sharing providers

Giulia Ranzini*, Michael Etter, Ivar Vermeulen

*Corresponding author for this work

Research output: Contribution to JournalArticle

Abstract

The success of home-sharing platforms like Airbnb has introduced the role of sharing providers, i.e. those users who list their properties on the website and share them in exchange for an income. Different from micro-entrepreneurs within other types of peer-to-peer platforms such as e-marketplaces, the experience of home-sharing often presumes face-to-face interactions and physical sharing of private spaces and goods. For providers, this can give rise to concerns about the integrity of the personal possessions they share (“physical privacy”; Lutz, Hoffmann, Bucher, & Fieseler, 2018). Employing Belk's theory of the Extended Self, which postulates that individuals’ owned objects and spaces become part of their identity (1988), and based on a sample of European home-sharing providers, we investigate strategic self-presentation, reputational concerns, and attachment to shared properties as predictors of their physical privacy concerns.

Original languageEnglish
Article number102433
Pages (from-to)1-9
Number of pages9
JournalInternational Journal of Hospitality Management
Volume86
Early online date30 Dec 2019
DOIs
Publication statusPublished - Apr 2020

    Fingerprint

Keywords

  • Extended self
  • Home-sharing platforms
  • Online reputation
  • Privacy
  • Sharing economy

Cite this