On the use of implicit methods for evaluating the impact of interactive narratives on attitudes and behavior (Position paper)

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Abstract

While dominant in research on user experience, the use of self-report methods such as questionnaires or surveys involves some significant limitations for scrutinizing the transformative potential of narratives on users’ attitudes and behavior. Here I defend the use of implicit methods, which avoid directly asking the user, as a way to obtain a more detailed picture of such effects, allowing researchers to understand dimensions of the transformative processes beyond what can be verbally expressed by users
Original languageEnglish
Title of host publicationICIDS 2020 Workshop Transformative Experience through Interactive Narratives
PublisherAssociation for Research in Digital Interactive Narratives (ARDIN)
Pages1-4
Number of pages4
Publication statusPublished - Nov 2020

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