SME Foreign Market Entry Mode Choice and Foreign Venture Performance: The Moderating Effect of International Experience and Product Adaptation

Lina Hollender, F.B. Zapkau, Christian Schwens

Research output: Contribution to JournalArticleAcademicpeer-review

Original languageEnglish
Pages (from-to)250-263
JournalInternational Business Review
Volume26
Issue number2
DOIs
Publication statusPublished - 2017

Cite this

@article{7046ace516ea42208881ce055ca4563e,
title = "SME Foreign Market Entry Mode Choice and Foreign Venture Performance: The Moderating Effect of International Experience and Product Adaptation",
author = "Lina Hollender and F.B. Zapkau and Christian Schwens",
year = "2017",
doi = "10.1016/j.ibusrev.2016.07.003",
language = "English",
volume = "26",
pages = "250--263",
journal = "International Business Review",
issn = "0969-5931",
publisher = "Elsevier Limited",
number = "2",

}

SME Foreign Market Entry Mode Choice and Foreign Venture Performance: The Moderating Effect of International Experience and Product Adaptation. / Hollender, Lina; Zapkau, F.B.; Schwens, Christian.

In: International Business Review, Vol. 26, No. 2, 2017, p. 250-263.

Research output: Contribution to JournalArticleAcademicpeer-review

TY - JOUR

T1 - SME Foreign Market Entry Mode Choice and Foreign Venture Performance: The Moderating Effect of International Experience and Product Adaptation

AU - Hollender, Lina

AU - Zapkau, F.B.

AU - Schwens, Christian

PY - 2017

Y1 - 2017

U2 - 10.1016/j.ibusrev.2016.07.003

DO - 10.1016/j.ibusrev.2016.07.003

M3 - Article

VL - 26

SP - 250

EP - 263

JO - International Business Review

JF - International Business Review

SN - 0969-5931

IS - 2

ER -