Spontaneous approach reactions toward social media cues

Jie Du; Guido M. van Koningsbruggen; Peter Kerkhof

doi:10.1016/j.chb.2019.08.028

Spontaneous approach reactions toward social media cues

Jie Du^*, Guido M. van Koningsbruggen, Peter Kerkhof

^*Corresponding author for this work

Research output: Contribution to Journal › Article › Academic › peer-review

Abstract

Why is it difficult to resist social media temptations? One reason might be that social media users have strong and spontaneous approach reactions to social media cues. In the present study, daily Facebook users (N = 228) completed a Stimulus-Response Compatibility (SRC) task, which assessed their spontaneous approach reactions to Facebook cues. Results showed that participants were faster in approaching than avoiding Facebook related (vs. control) pictures, regardless of their general tendency to experience Facebook self-control failures. Thus, contrary to expectations, spontaneous approach reactions to social media cues were not related to people's daily experienced social media self-control failure.

Original language	English
Pages (from-to)	101-108
Number of pages	8
Journal	Computers in Human Behavior
Volume	103
Issue number	February
Early online date	31 Aug 2019
DOIs	https://doi.org/10.1016/j.chb.2019.08.028
Publication status	Published - Feb 2020

Keywords

Approach reactions
Facebook
Self-control
Self-control failure
Social media

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title = "Spontaneous approach reactions toward social media cues",

abstract = "Why is it difficult to resist social media temptations? One reason might be that social media users have strong and spontaneous approach reactions to social media cues. In the present study, daily Facebook users (N = 228) completed a Stimulus-Response Compatibility (SRC) task, which assessed their spontaneous approach reactions to Facebook cues. Results showed that participants were faster in approaching than avoiding Facebook related (vs. control) pictures, regardless of their general tendency to experience Facebook self-control failures. Thus, contrary to expectations, spontaneous approach reactions to social media cues were not related to people's daily experienced social media self-control failure.",

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AU - Du, Jie

AU - van Koningsbruggen, Guido M.

AU - Kerkhof, Peter

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N2 - Why is it difficult to resist social media temptations? One reason might be that social media users have strong and spontaneous approach reactions to social media cues. In the present study, daily Facebook users (N = 228) completed a Stimulus-Response Compatibility (SRC) task, which assessed their spontaneous approach reactions to Facebook cues. Results showed that participants were faster in approaching than avoiding Facebook related (vs. control) pictures, regardless of their general tendency to experience Facebook self-control failures. Thus, contrary to expectations, spontaneous approach reactions to social media cues were not related to people's daily experienced social media self-control failure.

AB - Why is it difficult to resist social media temptations? One reason might be that social media users have strong and spontaneous approach reactions to social media cues. In the present study, daily Facebook users (N = 228) completed a Stimulus-Response Compatibility (SRC) task, which assessed their spontaneous approach reactions to Facebook cues. Results showed that participants were faster in approaching than avoiding Facebook related (vs. control) pictures, regardless of their general tendency to experience Facebook self-control failures. Thus, contrary to expectations, spontaneous approach reactions to social media cues were not related to people's daily experienced social media self-control failure.

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KW - Self-control

KW - Self-control failure

KW - Social media

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