The Relationship Between Corporate Citizenship and Competitive Advantage

I.S.J. Maignan, O.C. Ferrell, T. Loe

Research output: Chapter in Book / Report / Conference proceedingChapterAcademic

Original languageEnglish
Title of host publicationBusiness Rites, Writs and Relationships
EditorsS. True, L. Pelton
Place of PublicationKennesaw, Georgia, USA
PublisherKennesaw State University
Pages19-30
ISBN (Print)0974379808, 9780974379807
Publication statusPublished - 2003

Cite this