The Relevance of Horkheimer's View of the Customer

Research output: Contribution to Journal › Article › Academic › peer-review

Original language	English
Pages (from-to)	23-35
Number of pages	13
Journal	European Journal of Marketing
Volume	36
DOIs	https://doi.org/10.1108/03090560210412683
Publication status	Published - 2002

Access to Document

@article{7e5afe8062554e669b82d2477e9bbf92,

title = "The Relevance of Horkheimer's View of the Customer",

author = "F. Schipper",

year = "2002",

doi = "10.1108/03090560210412683",

language = "English",

volume = "36",

pages = "23--35",

journal = "European Journal of Marketing",

issn = "0309-0566",

publisher = "Emerald Group Publishing Ltd.",

}