This We Promise You

^*Corresponding author for this work

Research output: Contribution to Journal › Editorial › Academic › peer-review

Original language	English
Pages (from-to)	231-233
Number of pages	3
Journal	Journal of Interactive Marketing
Volume	59
Issue number	3
DOIs	https://doi.org/10.1177/10949968241258575
Publication status	Published - Aug 2024

Access to Document

@article{dfd9e68d3e8340cdb7051c958eb52567,

title = "This We Promise You",

author = "Peeter Verlegh and Beth Fossen",

year = "2024",

month = aug,

doi = "10.1177/10949968241258575",

language = "English",

volume = "59",

pages = "231--233",

journal = "Journal of Interactive Marketing",

issn = "1094-9968",

publisher = "Elsevier Limited",

number = "3",

}

TY - JOUR

T1 - This We Promise You

AU - Verlegh, Peeter

AU - Fossen, Beth

PY - 2024/8

Y1 - 2024/8

UR - http://www.scopus.com/inward/record.url?scp=85200221616&partnerID=8YFLogxK

UR - http://www.scopus.com/inward/citedby.url?scp=85200221616&partnerID=8YFLogxK

U2 - 10.1177/10949968241258575

DO - 10.1177/10949968241258575

M3 - Editorial

AN - SCOPUS:85200221616

SN - 1094-9968

VL - 59

SP - 231

EP - 233

JO - Journal of Interactive Marketing

JF - Journal of Interactive Marketing

IS - 3

ER -