Two-sided science: Communicating scientific uncertainty increases trust in scientists and donation intention by decreasing attribution of communicator bias

Mickey J. Steijaert*, Gabi Schaap, Jonathan Van T. Riet

*Corresponding author for this work

Research output: Contribution to JournalArticleAcademicpeer-review

Abstract

Previous research has shown that uncertainty communication by scientists (i. e., expressing reservations towards their own research) increases the public's trust in their work. The reasons for this have not been elucidated, however. In the present study, we provide a theoretical explanation for this phenomenon. Specifically, we expected that attributed communicator bias would mediate the effect of uncertainty communication on trust. Results from a mixed-design experiment (N = 88), using modified science news articles, revealed support for this hypothesis. Positive effects of uncertainty communication on trust and donation intention were both mediated by attributed communicator bias.

Original languageEnglish
Pages (from-to)297-316
Number of pages20
JournalCommunications
Volume46
Issue number2
Early online date6 Jun 2021
DOIs
Publication statusPublished - Jun 2021

Bibliographical note

Publisher Copyright:
© 2020 Steijaert et al., published by De Gruyter 2020.

Copyright:
Copyright 2021 Elsevier B.V., All rights reserved.

Keywords

  • attribution theory
  • communicator bias
  • science news
  • trustworthiness
  • uncertainty communication

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