Unpredictable love? How uncertainty influences partner preferences

Femke van Horen*, Kobe Millet

*Corresponding author for this work

Research output: Contribution to JournalArticleAcademicpeer-review

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Abstract

Do uncertain events (such as COVID-19) influence the types of partners that males and females feel attracted to in (online) dating? Four studies show that partner preferences are not fixed but dynamic and depend on people's temporary psychological state of uncertainty. Specifically, we show that when facing uncertainty, women are more attracted to men with tougher versus more tender facial features, whereas men are more attracted to women with more tender versus tougher facial features. This effect attenuates under certainty. We show furthermore that uncertainty (but not certainty) increases the preference of stereotypical partner types (caring vs. strong), which can be inferred from these facial features. These results are replicated with different facial stimuli and when uncertainty is activated due to COVID-19, pointing to the timeliness and generalizability of the findings. These findings have implications for our understanding of how and why partner preferences are influenced by uncertainty.

Original languageEnglish
Pages (from-to)810-818
Number of pages9
JournalEuropean Journal of Social Psychology
Volume52
Issue number5-6
Early online date12 Jul 2022
DOIs
Publication statusPublished - Oct 2022

Bibliographical note

Funding Information:
The authors like to thank Katharina Pöhls for her assistance with Study 1, and Marcel Zeelenberg for his constructive comments on a previous version of this manuscript. In addition, the authors like to thank Touch Digital Ltd. (Graeme Bulcraig and Liam Connell) for developing the stimuli used in Study WA1. This research received no external funding.

Publisher Copyright:
© 2022 The Authors. European Journal of Social Psychology published by John Wiley & Sons Ltd.

Keywords

  • uncertainty
  • stereotypes
  • partner preferences
  • facial features
  • attractiveness

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