Value innovation in business markets: Breaking the industry recipe

P. Matthyssens, K. Vandenbempt, L.A. Berghman

Research output: Contribution to Journal › Article › Academic › peer-review

Original language	English
Journal	Industrial Marketing Management
Volume	35
DOIs	https://doi.org/10.1016/j.indmarman.2005.05.013
Publication status	Published - 2006

Access to Document

@article{0f0dd9e05f2541a590f6a4bec3896136,

title = "Value innovation in business markets: Breaking the industry recipe",

author = "P. Matthyssens and K. Vandenbempt and L.A. Berghman",

year = "2006",

doi = "10.1016/j.indmarman.2005.05.013",

language = "English",

volume = "35",

journal = "Industrial Marketing Management",

issn = "0019-8501",

publisher = "Elsevier Inc.",

}