Abstract
There is a peculiar new clade of moving images populating our audiovisual culture: videos for cats. YouTube titles like “Birds and Squirrels HD” are both inconspicuous and remarkably pervasive, both ordinary and yet strangely noteworthy. Merely by naming their audience, "videos for cats" also performatively call into being their opposite, signaling a crisis of an implied, default human media spectator.
This chapter takes the notion of animal spectatorship as a point of departure to speculate about how the future of media might look like, but also uses it as a canvas for larger questions about the scope and direction of human and non-human agentive forces and about the ways we choose to orchestrate the relationships of power in our society and environment.
This chapter takes the notion of animal spectatorship as a point of departure to speculate about how the future of media might look like, but also uses it as a canvas for larger questions about the scope and direction of human and non-human agentive forces and about the ways we choose to orchestrate the relationships of power in our society and environment.
| Original language | English |
|---|---|
| Title of host publication | Display, Distribute, Disrupt |
| Subtitle of host publication | Contemporary Moving Image Practices |
| Editors | Wolfgang Brückle, Fred Truniger |
| Place of Publication | Zurich |
| Publisher | Diaphanes |
| Pages | 141-161 |
| Number of pages | 21 |
| ISBN (Electronic) | 9783035805451 |
| ISBN (Print) | 9783035805451 |
| Publication status | Published - 2024 |
Keywords
- animal studies
- media studies
- spectatorship
- Posthumanism
- anthropocentrism
- non-human audiences
- media practices